KEY INSIGHTS

• The 7 Things to Learn About Your Buyers, to Drive Conversion
• The 4 Things That You Can Learn & Identify (For Your Buyer Personas, in General)
  
  • Identify & Learn: Common Metrics (For Your Buyer Personas, In General)
  • Identify & Learn: Common Problems (For Your Buyer Personas, In General)
  • Identify & Learn: Common Unknowns (For Your Buyer Personas, In General)
  • Identify & Learn: Common Benchmarks & Statistics (For Your Buyer Personas, In General)
• The 3 Things That You Can Learn & Identify (For Each Buyer, in Specific)
  
  • Identify & Learn: Core-Static Relevance (For Each Buyer, in Specific)
  • Identify & Learn: Motion-Triggers (For Each Buyer, in Specific)
  • Identify & Learn: Personalization Information (For Each Buyer, in Specific)